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Did you know that most people spend more time deciding which car to buy than determining a career direction? (Berry, D. 2015). Why could this be happening? Because career decision-making can be overwhelming! There are benefits to thinking about your career sooner rather than later.

Doing so can support you with:

  • Finding a career that aligns with your values and satisfies your needs to thrive within and outside of work

  • Identifying types of work that are meaningful to you, keep you engaged, and use skills you like to use every day

  • Working towards achieving the impacts you’d like to make in your field or area of work, however small or large

  • Pursuing a degree and other professional development that supports you in your career growth and continuous learning

Thoughtful and intentional decision-making paves the way to satisfying career choices. The decision-making process can be used for making many types of career-related choices, including:

  • Which training/educational program to pursue

  • Which certificates and training to complete

  • Which occupational field to enter

  • Which paid/volunteer experience would be most satisfying

  • Whether to change occupations and/or fields

  • Whether to start a small business

  • Which employers share your values and can support you in working towards your intended impacts

  • What kinds of workplace culture best suit your preferences and needs

Career decision-making does not have a definite timeline, and it is something you may return to throughout your career. You may work through it quickly, or it may take you six months or a year.


Decision making within the context of change

Having satisfying career choices requires good decision making. It is important to have an approach that helps you effectively assess your career options. An effective approach will consider your skills, values, needs and the impact you wish to make. It will also recognize the impact of chance and change in the decision-making process and thus promote flexibility and adaptability as your career path unfolds.

The following sections outline one possible approach to navigating the decision-making process. Career decision-making is not linear. You may be working through the following steps simultaneously or completing one or more step(s) later in your process:

  • Assess and narrow your options

  • Make an initial decision

  • Set a goal

  • Develop an action plan

  • Implement and adapt your plan


Assess and narrow your options

At this point, you may be considering one or several career options. If applicable, start to narrow down your options to a manageable number by doing occupational research and engaging with self-directed activities available to you as a Waterloo student (like SparkPath or booking an appointment with a career advisor).

Consider how each career option aligns with your values and needs, the skills you want to use or develop, and the impact you wish to make. If there is a misalignment, it may be a sign to focus on other options you are considering.

Pay attention to your feelings about each option. Are you sensing excitement? Discontentment? While being logical in the career decision-making process is valuable, your intuition about a potential path is also important to consider.

Career advisors can provide a supportive space for you to explore these different considerations and to reflect on the factors that are important to your decision-making. Book a career planning appointment to discuss your unique considerations and for support in navigating the decision-making process.


Make an initial decision

After assessing the possibilities, select the options you want to focus on now. This may involve pursuing one specific career path, or you may keep multiple options open as you move forward.

Remember, career paths can change throughout your lifetime!

Making a decision now doesn’t mean that you can’t or won’t explore something different in the future. You may try a career option and learn that it’s not a good fit for you, and that’s okay! Career paths are often non-linear, and career decision-making is an ongoing and iterative process.

Once you have decided which option(s) you want to focus on, you can begin to identify relevant goals and develop an action plan for moving forward.


Set a goal & develop an action plan

Once you have decided to focus on specific options, you can begin to identify goals and practical next steps. Your action plan may include multiple goals, such as preparing tailored applications, networking with professionals in a chosen field, conducting further research on specific employers, and/or developing skills or competencies that are relevant to your options. These goals may be outcome-oriented, such as preparing tailored applications by a certain time or process-oriented, such as building a network within a specific field of interest.

Two strategies for effective goal setting include SMART goals (Haughey, 2014), which are outcome-oriented, and PACT goals, which are process-oriented. These strategies will help you develop a plan to achieve your goals.

SMART is as follows:

  • Specific: A goal is specific when you know exactly what will be achieved and accomplished
  • Measurable: Measurable goals are quantifiable (e.g., numbers, dollars, percentages)
  • Achievable: An achievable goal is within your reach (perhaps a stretch) based on your skills and level of motivation
  • Relevant: the goal should be related to your current situation (e.g. what jobs you are looking for)
  • Time specific: A time-specific goal is finite; it has a deadline (e.g., "by June 30, 2XXX" is much more specific than "soon")

For example: Goal: Complete X project using Python

Specific? Yes, I want to complete this specific project to showcase my skills on my GitHub and résumé

Measurable? Yes, I will have completed my goal when all of the steps for this project are completed

Achievable? Yes, I am confident I have the skills and time needed to complete this project

Relevant: Yes, the project highlights skills that are relevant to the jobs I am planning to apply for

Timely: Should be completed by the end of the month, with a start date of tomorrow

While SMART is focused on an endpoint with an outcome, PACT is focused on continuous learning and processes.

PACT (Cunff, n.d.) is as follows:

  • Purposeful: The goal should be meaningful to your long-term career, “aligned with your passions and objectives”
  • Actionable: your goal is doable right now and is within your control to do so
  • Continuous: the “actions you take towards your goal are simple and repeatable…it’s about continuous improvement rather than reaching a supposed end goal”
  • Trackable: “Not measurable,” simply a did you do it or not mode of tracking progress

For example: Goal: Learn to code in Python

Purposeful? Yes, python is central to the majority of jobs I am applying to

Actionable? Yes, I can start practicing today daily by working on projects and working through problems on leetcode

Continuous? Yes, there will always be new challenges and areas to improve, depending on what developments in my field

Trackable? Yes, I will complete one monthly personal project and 3 leetcode problems per week. Will also take LinkedIn courses by the end of the semester

While “learn to code in Python” may be vague and difficult to measure in the SMART sense, PACT acknowledges that “learning to code” can never have an endpoint because there will always be more to learn, new challenges and new developments in the field. Perhaps this goal can be revised further to reflect these developments, such as “improve X aspects of my coding in Python.”


As you begin to set goals and develop your action plan, you may want to use both goal-setting approaches:

  • SMART for more outcome-focused goals, such as “gain five connections in the field of AI by May 30th 20XX.”
  • PACT for goals that may not have an end date, such as “maintain work-life balance.”

Once you have identified your goals using the SMART and/or PACT methods, consider breaking your goals into small, manageable steps. For example, if one of your goals is to “prepare tailored application materials by the end of the month”, you may want to identify the specific steps involved in achieving this goal, such as:

  • Review relevant job postings to identify relevant skills and experiences

  • Draft a rĂ©sumĂ©

  • Draft a cover letter

  • Ask friends and/or family for feedback

  • Attend an appointment with a career advisor for support

  • Finalize rĂ©sumĂ©

  • Finalize cover letter

These small, manageable steps become your action plan. If it is helpful, you can map out a timeline for when you would like to complete each step.

The world is too complex to know all the variables affecting your plan and goals. Change and chance will likely play a significant role in your career trajectory. An effective approach is to include as much detail as possible in your action plan while preparing to be flexible. You may need to adjust your plan several times along your career journey.


Implement and adapt your plan

Once you have clarified your goals and action plan, you can implement your identified actions. As you progress, refer to your plan often to identify if you are on track or if some adjustments are required.

Identify if you need to make any major alterations for the plan to make sense or if any of your goals need to be changed.

  • If the primary goal remains the same and the process seems on track, add more detail to the steps as they become more imminent.

    • If new information or obstacles have emerged, make minor to moderate changes as needed.

  • If your primary goal or direction has changed, you may want to make major revisions to your goals and action plan.


References

Berry, D. (2015, October 19). Car buying vs. Career planning. LinkedIn. https://www.linkedin.com/pulse/car-buying-vs-career-planning-dawn-berry

Haughey, D. (2014, December 13). A brief history of SMART goals. Project Smart. https://www.projectsmart.co.uk/smart-goals/brief-history-of-smart-goals.php

Le Cunff, A (n.d) SMART goals are not so smart: make a PACT instead. Ness Labs. https://nesslabs.com/smart-goals-pact

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